Introduction
Welcome to Hue Rush. Your privacy is important to us. This Privacy Policy explains how One Bright Studio ("we", "us", or "our") collects, uses, and shares information when you use the Hue Rush mobile application (the "App").
You can play Hue Rush without an account. Signing in with Apple is optional and only needed for leaderboards and syncing your profile.
Information We Collect
1. Information You Provide
- Sign in with Apple (optional): A unique user identifier from Apple and, only if you choose to share them, your name and email address. Your email address is stored on your device only; it is not sent to our servers.
- Display Name: The name shown next to your scores on leaderboards.
- Support Requests: Information you include when you contact us.
2. Game Data Stored on Your Device
- Level progress, stars, stats, settings, lives and other in-game items, daily challenges and missions.
- A random identifier created by the App on first launch, used to recognise your device on leaderboards when you are not signed in.
- Records of completed in-app purchases, so a purchase is never delivered twice.
- Reminders are local notifications scheduled on your device; no notification data is sent to us.
3. Data Stored on Our Servers (Google Firebase)
To run leaderboards and player profiles, the App sends the following to our backend, hosted on Google Firebase:
- Leaderboard entries: display name, score, best combo, level reached, time of play, and your player ID (Apple user identifier if signed in, otherwise the random device identifier).
- Player profile: player ID, display name, account creation and last-active dates, and gameplay statistics such as games played, high score, accuracy, reaction times, combos, and streaks.
Leaderboards are public: other players can see your display name and scores.
4. Analytics and Diagnostics (Google Firebase)
- Usage Analytics (Firebase Analytics): How the App is used — for example sessions, levels played, tutorial progress, purchases, and whether rewarded ads were watched — together with an app instance identifier, device model, operating system and app version, and approximate location (country or region) derived from your IP address.
- Crash Reports (Firebase Crashlytics): Crash logs, stack traces, and the device state at the time of a crash. If you are signed in, crash reports include your player ID and display name so we can investigate problems with your account.
5. Advertising (Google AdMob)
Hue Rush shows rewarded ads only, and only when you choose to watch one (for example to earn an extra life). To serve and measure these ads, Google AdMob collects:
- Your device's advertising identifier (IDFA) — only if you allow tracking when iOS asks
- IP address and approximate location derived from it
- Ad interaction data (ads shown, watched, or skipped)
- Device and diagnostic information needed to deliver ads
6. In-App Purchases
Purchases are processed by Apple. We never receive your payment details; we receive only a transaction record from Apple confirming what was bought.
7. Information We Do NOT Collect
- We do not collect precise location.
- We do not access your contacts, camera, microphone, or photo library.
- We do not sell your personal information.
Ad Consent and Tracking
Consent in the EEA, UK and Switzerland
If you are in the European Economic Area, the United Kingdom or Switzerland, the App shows a consent message from Google before any ads are requested. You can accept, decline, or manage your choices, and change them later in Settings → Privacy Choices. If you do not consent, you may still see non-personalised or limited ads.
App Tracking Transparency
Before the first ad is shown, iOS asks whether Hue Rush may track your activity across other companies' apps and websites.
- If you allow tracking, Google may use your advertising identifier to show you more relevant ads and measure their performance.
- If you ask Hue Rush not to track, the advertising identifier is not shared and you can still watch rewarded ads.
- You can change this at any time in iOS Settings → Privacy & Security → Tracking.
How We Use Your Information
- Game Functionality: To save progress, deliver purchases and rewards, and schedule reminders you ask for.
- Leaderboards and Profiles: To show scores and rankings and keep your profile across devices when signed in.
- Advertising: To deliver the rewarded ads you choose to watch.
- Performance and Reliability: To detect crashes and fix bugs.
- Product Improvement: To understand how players use Hue Rush and improve levels, difficulty, and design.
- Support and Security: To answer requests and prevent cheating, fraud, or abuse.
Third-Party Services
Hue Rush uses the following services, which process data under their own privacy policies:
We do not sell, rent, or trade your personal information. We may disclose information where required by law, or to protect our rights, prevent fraud or abuse, and keep players safe.
Data Storage and Security
- Game data is stored on your device; leaderboard and profile data is stored on Google Firebase.
- All data in transit is protected using HTTPS/TLS.
- Database security rules restrict players to their own data.
- We limit collection to what is needed to run, fund, and improve Hue Rush.
Children's Privacy
Hue Rush is intended for a general audience and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it.
Your Rights and Choices
- Play Without Signing In: All gameplay is available without an account.
- Ad Consent (EEA/UK/Switzerland): Change your choice in Settings → Privacy Choices.
- Tracking: Allow or deny tracking in iOS Settings → Privacy & Security → Tracking.
- Reminders: Turn notifications on or off in the App's Settings or in iOS Settings → Notifications.
- Sign Out / Revoke Apple Sign In: Sign out in Settings, or revoke access in iOS Settings → [your name] → Sign-In & Security → Sign in with Apple.
- Reset All Progress: Clears progress stored on your device. It does not delete leaderboard or profile data on our servers.
- Account and Server Data Deletion: Email support@onebrightstudio.com from any address and include your display name; we will delete your profile and leaderboard entries within 30 days.
- Access, Correction, Portability: Contact us and we will respond within 30 days.
Data Retention
- Game Data on Your Device: Kept until you reset progress or delete the App.
- Profiles and Leaderboards: Kept while you play; profiles inactive for 2 years may be deleted.
- Analytics Data: Retained for no longer than 14 months at the user level, then kept only in aggregated form.
- Crash Reports: Retained for up to 90 days.
- Advertising Data: Retained by Google according to its own policies.
International Data Transfers
Apple and Google may process your data on servers outside your country, including in the United States. These providers use safeguards such as standard contractual clauses where required by law.
Jurisdiction-Specific Rights
For California Residents (CCPA/CPRA)
You have the right to know, access, correct, and delete personal information, and to opt out of the "sale" or "sharing" of personal information for cross-context behavioural advertising. We do not sell personal information for money. To opt out of sharing for advertising, choose "Ask App Not to Track" or turn off tracking in iOS Settings → Privacy & Security → Tracking. We will not discriminate against you for exercising these rights.
For EEA, UK and Swiss Residents (GDPR/UK GDPR)
We process leaderboard and profile data to provide the features you use (performance of a contract), analytics and crash data on the basis of our legitimate interest in running and improving the App, and personalised advertising only on the basis of your consent. You may have rights of access, rectification, erasure, restriction, portability, and objection, and you may withdraw consent at any time in Settings → Privacy Choices. You also have the right to complain to your local data protection authority.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post updates on this page and revise the "Last Updated" date.
Contact Us
If you have questions or requests related to this Privacy Policy, contact us:
We aim to respond within 30 days.